How to become a successful tattoo model: Tips and tricks

March 30, 2024 - 1 year ago

Becoming a tattoo model is hard. It's more than just having tattoos. You need to stand out, maintain your appearance, pick the right people to work with, and navigate how tattoos are perceived in fashion. You also need to know how to use social media effectively and understand the rules of modelling jobs. This guide will simplify these challenges, offering practical tips on succeeding as a tattoo model.

What is the role of a tattoo model?

A tattoo model plays a specialised role within the fashion, beauty, and entertainment industries, where their body art is showcased as a primary feature of their appearance.

Unlike traditional models who need a versatile look adaptable to various brands or fashion styles, tattoo models are sought for their unique and often extensive tattoos, which promote clothing, accessories, and tattoo-related products such as tattoo inks, machines, and aftercare products, as well as artistic and cultural events. Their tattoos serve as a living canvas, highlighting the artistry and stories embedded in their skin.

Tattoo models may work in various media, including print advertisements, online campaigns, music videos, and fashion shows, where their body art complements the project's thematic elements or aesthetic values. They help normalise tattoos in mainstream culture and celebrate the diversity and creativity of body art, inspiring artists and individuals alike.

Essential requirements to become a tattoo model

Becoming a tattoo model requires a unique blend of skills and traits that differ slightly from traditional modelling due to the focus on body art. Key requirements include:

• Distinctive tattoos: Unique, high-quality tattoos that cover significant portions of the body or are artistically notable.
• Good physical condition: Maintaining a fit physique that complements tattoo visibility and appeal.
• Photogenic appearance: The ability to present oneself well in photographs, enhancing features and tattoos.
• Professional portfolio: A collection of professional photographs showcasing tattoos and versatility in posing.
• Social media presence: An active, engaging profile to showcase tattoos and attract followers and potential employers.
• Flexibility and reliability: Willingness to work on photoshoots, fashion shows, and promotional events with diverse themes.
• Communication skills: The ability to effectively communicate with photographers, stylists, and other industry professionals.
• Skin care regimen: Maintaining healthy skin to keep tattoos vibrant and photogenic.
• Understanding of the tattoo industry: Knowledge of tattoo styles, artists, and the culture surrounding body art.

Steps to becoming a tattoo model

Each of these steps is essential for building a successful career in tattoo modelling. While the journey requires dedication and patience, it can be incredibly rewarding for those passionate about tattoos and modelling.

1. Develop your unique style and portfolio

Cultivate a distinctive tattooed look to make yourself stand out. Choose high-quality tattoos that form a coherent style or theme reflecting your personality and modelling goals.

Once confident in your appearance, build a professional portfolio with high-quality photographs showcasing tattoos from various angles and lighting. A professional photographer can help fully capture the artistry of your tattoos.

Consider enhancing your portfolio with our Sniper Tattoo Photography Set, perfect for capturing tattoos in the most flattering light and emphasising their depth and uniqueness.

2. Maintain a professional online presence

Create dedicated social media accounts for your modelling career. Platforms like Instagram, Facebook, and TikTok are excellent for showcasing tattoos and modelling photos.

Engage with your audience by sharing stories behind your tattoos, participating in relevant communities, and using appropriate hashtags. Keep your digital presence professional and consistently updated with high-quality content.

3. Network within the tattoo and modelling industries

Attend tattoo conventions, art shows, and fashion events to meet photographers, artists, and other models. Networking provides opportunities to showcase your portfolio, exchange contacts, and learn about upcoming projects. Building relationships with tattoo artists and studios can lead to sponsorships or collaborations, enhancing exposure.

4. Collaborate with photographers and brands

Seek collaboration opportunities ranging from photoshoots to brand ambassadorships. These partnerships add professional experience and increase visibility and credibility within the industry.

5. Stay professional and flexible

Be reliable, punctual, and prepared for photoshoots and events. Flexibility is crucial, as assignments vary widely — from editorial shoots to live appearances. Being open to different work types will broaden experience and open doors.

6. Continuous learning and adaptation

The fashion and modelling industries are ever-evolving. Stay informed about trends and techniques, take modelling classes, follow tattoo art developments, and explore new social media platforms. Continuous learning helps maintain relevance and success.

Can I become a tattoo model if I don’t have tattoos?

Without tattoos, it is challenging to become a tattoo model, as the niche is defined by body art. However, alternatives exist, such as using temporary tattoos or collaborating with brands that cater to the tattoo community. These opportunities may be more limited but can still provide a pathway into the industry.

Famous tattoo models

Notable figures in tattoo modelling include:

1. Sara Fabel: Australian tattoo model, artist, and actress with extensive tattoos and a distinctive look.
2. Monami Frost: Latvian-born model and influencer known for full-body tattoos and vegan lifestyle branding.
3. Unimerce (Mercedes Edison): DJ and model recognised for tattoos and work in the music industry.
4. Catherine McNeil: Australian fashion model blending tattoos with high-fashion campaigns.
5. Bradley Soileau: American model, DJ, and designer with tattoos and music video appearances.
6. Stephen James: Former footballer turned model, heavily tattooed and recognised in fashion campaigns.
7. Ricki Hall: British model known for tattoos, beard, and alternative fashion.
8. Megan Massacre: Tattoo artist and model appearing on tattoo-focused reality shows.

Advice on how to become a tattoo model

• Choose visible tattoo areas and work with reputable artists.
• Use social media to showcase tattoos and modelling work professionally.
• Attend tattoo conventions, fashion events, and social gatherings for networking.
• Maintain a good physique to enhance tattoos and overall appeal.
• Be punctual, cooperative, and professional during shoots.
• Highlight what sets you apart and how your tattoos contribute to your unique appeal.
• Consider agencies representing alternative or tattoo models and be prepared to start small.
• Stay updated with trends in tattoos and fashion to remain marketable.
• Know your comfort levels for different modelling jobs.
• Update your portfolio as you gain tattoos and experience.
• Be patient and stay motivated — building a career takes time.

Final thoughts

The path to becoming a successful tattoo model involves embracing your uniqueness and navigating the industry with confidence and resilience. With dedication, professionalism, and passion, you can transform your love for tattoos into a rewarding career.