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Qualities a PMU artist needs to succeed


Becoming a successful PMU, or permanent makeup artist is no easy feat. As the industry continues to become increasingly competitive, it can be difficult to stand out and make your mark.

It takes more than just technical skills to become an exceptional permanent makeup artist. You need to have the right qualities that will set you apart from other artists in the field.

This article explores what clients look for when choosing a permanent makeup technician to carry out their treatment. Read on to take your artistry to new heights and build a thriving business, or shop PMU supplies now!

What is permanent makeup and why has it become so popular?

Permanent makeup (PMU) is a form of tattooing that involves implanting pigments into the skin to enhance and define facial features. Common treatments include eyebrow tattoos, lip blushing, scalp micropigmentation, eyeliner tattoos, and more.


Eyeliner permanent makeup procedure


The popularity of PMU is due to its convenience and long-lasting results. With one treatment, clients can have the appearance they desire without the need for regular maintenance.

Technical skills needed for permanent makeup treatments

The first step in becoming a successful PMU artist is to acquire the technical skills and knowledge needed to carry out treatments safely and effectively.

Permanent makeup training courses

To gain the necessary technical skills to become a permanent makeup artist, you should take a PMU training course. These certified training courses provide you with knowledge and hands-on experience in a controlled training environment.

Plus, permanent makeup courses typically cover topics such as the different types of PMU techniques, skin anatomy, colour theory, and aftercare procedures. All of this information and experience is essential to ensuring that your treatments are successful and your clients are happy.

Strong hygiene practices

As a PMU artist, maintaining strict hygiene practices is non-negotiable. During the permanent makeup procedure, artists should follow industry standards and fulfil health and safety requirements related to sterilisation, disinfection, and cross-contamination prevention. Prioritising the safety and well-being of clients by maintaining a clean and sterile working environment is key. Shop PPE here.


Permanent makeup artist performing an eyebrow tattoo


Essential qualities permanent makeup artists should have

In addition to technical skills, there are other qualities clients look for in a successful PMU artist.

Passion for the beauty industry

A genuine passion for PMU artistry is the foundation of success. A successful permanent makeup business is driven by a desire to create stunning and transformative results for a whole host of clients.

Effective communication skills

The power of effective communication should not be underestimated. Exceptional customer service is essential for building lasting relationships with your clients. A successful permanent makeup artist knows how to make their client feel at ease and valued throughout the entire process.


Permanent makeup eyebrow procedure


Business savvy

Many permanent makeup artists are self-employed and they need to be able to manage their business effectively. This includes pricing treatments competitively, taking bookings, marketing their services, understanding client needs, and providing excellent aftercare.

If you're running your own cosmetic tattooing business, the ability to juggle multiple tasks and responsibilities as your own boss is essential to achieving success.

Becoming a successful permanent makeup artist

When selecting a permanent makeup artist, clients look for someone who is professional, passionate, and knowledgeable. By combining the right skills and qualities, you can be that person.

If you're ready to provide amazing results for your clients , then take the first step and invest in quality PMU supplies and comprehensive training. With the right tools and education, you can enjoy a rewarding career in the beauty industry as a permanent makeup artist.



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  • Sarah Crookes